Categories
Features

Cancel Culture Trio: Rise of the Influencer

High-profile individuals have long influenced consumerism and marketing decisions. The advent of YouTube in 2005 led to lifestyle bloggers pursuing leisure, fashion, tech, and adventure avenues, and Twitter followed close behind in 2006. However, the term “Influencer” as a job title, has only properly emerged since the creation of Instagram in 2010.  Instagram has transformed […]