Cancel Culture Trio: Rise of the Influencer

High-profile individuals have long influenced consumerism and marketing decisions. The advent of YouTube in 2005 led to lifestyle bloggers pursuing leisure, fashion, tech, and adventure avenues, and Twitter followed close behind in 2006. However, the term “Influencer” as a job title, has only properly emerged since the creation of Instagram in 2010.  Instagram has transformed […]

Lifestyle Love & Relationships

The rise of relationships online: is romance reduced to our phones?

Time and time again, couples in long-distance relationships break up over social media: we have seen it with this year’s Love Island winners Amber Gill and Greg O’Shea; and many students recognise it as a common occurrence that signals the end of a relationship. Romantic relationships have involved communication over digital platforms since the latters’ […]